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Raja Rajamannar’s Top Books FigureRaja Rajamannar’s Top Books Figure

Raja Rajamannar’s Top Books

Curated by Raja Rajamannar

About the Curator
Raja Rajamannar is the Chief Marketing and Communications Officer of Mastercard and the President of its Healthcare division, operating at the intersection of business & marketing. He is the author of the bestseller “Quantum Marketing.”

About the Folio

As marketers, we must lean into new technologies and innovations that not only address how we connect with consumers, but also how we connect with people within our organizations — creating opportunities that meet the ever-evolving needs of today’s workforce. My Folio gathers a few of my favorite books that explore these opportunities and innovations. I always find it fascinating and inspiring to read into the spiritual journeys of great people. So, I added one more book, which is not about marketing, to my list.

Book selections

Raja Rajamannar book recommendations - Fable

The Happiness Advantage

Shawn Achor

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The Happiness Advantage

The Happiness Advantage

By Shawn Achor
So many people think happiness only arrives after success, but Shawn Accor’s excellent book turns that idea on its head. His research suggests that happier people are more productive, more creative, better problem solvers, and yes, more successful than unhappy people. This book gives actionable advice on how to retrain your brain for happiness, and to become more successful in the process.

Raja Rajamannar

CMO of Mastercard
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